−41%
Meta Ads cost per lead
$88 in July to $52 in October 2026
Case study · Florida impact windows and doors
Guardian Shieldfound, called, booked.
We run the website, SEO, Google Ads, Meta Ads, Local Services Ads and lead automation for Guardian Shield Windows and Doors. Here is what the numbers show.
Results
The numbers, plainly.
13 → 48
Google Ads conversions a month
June to October 2026
107
keywords on page one of Google
47 of them in the top three (Semrush, Oct 2026)
9
#1 spots in the Google map pack
Tampa and Riverview searches
Sources: Meta Ads Manager and Google Ads reports (June to October 2026), Semrush (October 31, 2026) and the client's WordPress site. Cost per lead is platform-reported and counts leads and conversions, not only closed sales.
What we did
One partner, the whole path.
A website built to convert
A fast, structured site with a page for every city and manufacturer they work with, quote forms, chat and lead automation.
SEO and content that compounds
277 blog articles, about 13 a month, plus city and service pages. Cited in Google AI Overviews, AI Mode and Gemini.
Paid leads across three channels
Meta Ads, Google Ads and Local Services Ads, each reported in plain numbers every week.
A lead path we can see
Quote requests and calls are tracked, followed up fast and reported on, so we can tune the ads toward booked estimates.
The work
A real project, start to finish.
A homeowner in Lutz found Guardian Shield online, requested a quote and got new impact windows. Drag to compare the same window before and after.
Project photos courtesy of Guardian Shield Windows and Doors
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What is next
Where we are pushing now.
- 01Moving the biggest Tampa searches, like “impact windows tampa”, from page two to page one of Google.
- 02Tracking every lead through to an approved estimate, so the ads are tuned for booked jobs and not only cheap leads.
- 03Answering more calls with missed-call text-back, so fewer Local Services Ads leads slip away.
Want results like these?
Book a free discovery call. We will show you where your leads are leaking and what to fix first.